Singapore Airlines AppChallenge 2023 - Start-Up Track

Have an innovative solution that could redefine aviation and the travel experience? Submit your proposal by 24 September 2023!

With the constant evolution in today’s aviation and travel industry, it is important that we adapt and respond to these changes.

Find out below what innovation means and looks like to us, and our key partners.

Part I - People, Culture & Technology in Corporate Innovation

Part II - Creating impact for the future of Aviation & Travel with the Open Innovation Ecosystem

About AppChallenge 2023

Whether you are a start-up or scale-up from anywhere around the world, if your digital solution has the potential to redefine the aviation and travel experience, we want to hear from you.

The SIA AppChallenge 2023 – Startup Track, has four key themes, eleven challenge statements and three wildcard categories for participating startups and scale-ups to submit their innovative solutions!

Finalists will get an opportunity to fly to Singapore to pitch to our panel of judges in-person, and selected finalists will get the chance to co-create a funded Proof-of-Concept with the SIA Group subsidiaries.

Challenge Themes

Four key themes, eleven challenge statements and three wildcard categories for participating companies to submit your solutions today!

1. Seamless Customer Experience  

Share with us your solutions that tap into new opportunities arising from travellers’ evolving needs.

2. People & Operations

Share with us your solutions that enable staff members to achieve operational efficiency through technology.

3. Beyond Travel

Share with us your solutions that tap into new opportunities beyond aviation and travel. 

Wild Cards

Have a solution that does not fit into our Challenge Statements? Innovation is limitless. Share with us your proposal on our three wildcards: Artificial Intelligence, Metaverse and Extended Reality or Open submissions.

Collaborative opportunities await

  • Exposure and insights into the exciting global aviation and travel industry
  • Direct collaboration with Singapore Airlines Group business teams
  • In-person networking opportunities for Finalists with the Singapore Airlines Group business teams in Singapore
  • Selected finalists will work on a funded Pilot project through the SIA Accelerator Programme

Prizes

Top voted start-up finalists stand a chance to win up to 330,000 KrisFlyer miles!

KrisFlyer Miles

Top Voted

330,000 KrisFlyer miles per team

Winners will enjoy 330,000 KrisFlyer miles per team. KrisFlyer miles are redeemable for flights and upgrades, hotels, car rentals, shopping and unique experiences. Find out more.

KrisFlyer Miles

Runner up

220,000 KrisFlyer Miles per team

Winners will enjoy 220,000 KrisFlyer miles per team. KrisFlyer miles are redeemable for flights and upgrades, hotels, car rentals, shopping and unique experiences. Find out more.

KrisFlyer Miles

2nd Runner up

130,000 KrisFlyer Miles per team

Winners will enjoy 130,000 KrisFlyer miles per team. KrisFlyer miles are redeemable for flights and upgrades, hotels, car rentals, shopping and unique experiences. Find out more.

Resources

  • KrisConnect
    Get connected to SIA’s KrisConnect Programme for APIs to enhance the capabilities of your solution

  • Amadeus
    Get connected to
    Amadeus’s APIs for artificial intelligence-derived travel insights, flight and hotel bookings, and more
     

VIEW RESOURCES

Timeline & Stage Overview

  • SUBMISSION

    14 August -
    24 September 2023

    Participating start-ups are to submit your proposal deck and demo video via the ‘Participate’ button.



    Submission deadline:
    24 September 2023, 23:59 (GMT+8)


  • INTERVIEW

    25 September -
    20 October 2023

    Selected start-ups from the Submission Round will be invited to pitch your solutions (virtually) to the respective Singapore Airlines Group’s business teams.



    Proposal updates deadline:
    21 October 2023, 23:59 (GMT +8)


    Shortlisted teams will be notified by:
    27 October 2023

  • DEEP DIVE

    23 October -
    8 December 2023

    Shortlisted participants are required to build or fine tune an existing prototype and pitch your solutions to the Singapore Airlines Group’s business team. An hour of deep dive session will be arranged with the challenge hosts for the teams to gather more information.



    Announcement of Finalist Teams:
    (Updated) 20 November - 8 December 2023

  • GRAND FINALE

    19 January 2024

    Finalist teams will be invited to pitch to the panel of judges comprising the SIA Senior Management at the Grand Finale on 19 January 2024 in-person.



VIEW SELECTION CRITERIA

Sponsors and Partners

The Singapore Airlines AppChallenge 2023 is brought to you by:

VIEW KEY SPONSORS